Tag Archives: career preparation

Preparing to Market the Humanities

However desirable or necessary, marketing the humanities is, at best, difficult. We live in a culture increasingly bent on individual economic survival and seeking “practical” education or training as a means to that end. Moreover, the culture suffers the consequences of unethical business practice Wall Street: Money Never Sleepsand increasingly demagogic public debate (witness the timely success of Wall Street: Money Never Sleeps). As college students become older (average age of undergraduate students in the U.S. is 26) and as they seek certification of skills to improve their career and employment prospects, of what use are the humanities? Many students and employment hiring officers regard study of the humanities as a waste of time and money, as a luxury that only the few can afford. And some institutions agree with them! Those who believe, as I do, that Continue reading

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